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See what you've been missing without Insight Genesis, Social Map

Since before Magellan, man has searched for better ways to explore uncharted waters. Today, many modern voyagers put their trust in digital maps on portable media cards. But many digital maps have limits. Many are simply electronic copies of outdated, incomplete paper charts. Lacking detail and updated only with computer-estimated contour lines, they can miss, or obscure, the key bottom changes that most interest anglers and boaters. In addition, many important waterways remain un-mapped.

With so much uncharted water to explore, you deserve a better way to get detailed contour maps – instead of waiting for a survey crew to make one. You deserve the freedom to make your own maps — where and when you want. You deserve Insight Genesis. Insight Genesis combines mapping innovation with cloud technology — empowering you to create custom coastal and inland maps from sonar data recorded with the Lowrance, Simrad or B&G sonar unit on your OWN boat. To better visualize how Insight Genesis will work for you, watch this new Insight Genesis video:


It’s easy to use Insight Genesis — just follow three simple steps: Record. Upload. Use! If you’ve used a smart-phone, or shared a photo through social media, you can use Insight Genesis.

01 New IG video Screen GrabSocial Sharing is key to the future of marine mapping. Insight Genesis Social Map is an online database of coastal and inland maps generated and shared by fishing, cruising and sailing enthusiasts. Social Map allows you to easily summon and use detailed contour maps of waters both close to home and around the globe.

And Social Map is constantly updated. Built on a base layer of existing contour charts, Social Map refreshes itself in near real-time with sonar data shared by the Insight Genesis community. New fishing holes are revealed for anglers, harbor charts updated for power cruisers, and sailing destinations revealed in never-seen-before detail. Magellan would be impressed!

You can harness the power of Insight Genesis for yourself with a free account or a premium subscription. With either, you can create, use and save unlimited custom and social maps online; contribute sonar data; create, edit and store waypoints; manually adjust water-level offsets; and analyze weather trends.

Premium subscribers can load their custom maps and Social Map charts onto their compatible* Lowrance Elite HDI, HDS*, Simrad NS Series or B&G Zeus GPS or chartplotters for use on the water. As a Premium subscriber, you can also create unique bottom-hardness and vegetation-location maps, and can choose to mark your maps as private for personal use only. No matter which option you choose, your trails, waypoints and other personal data are always kept private.

To register for your FREE Insight Genesis account and see Social Map for yourself, please visit us online here:

Insight Genesis – the future of marine mapping is in your hands.

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