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(English) GoFree Announces Development of GoFree Hooked

Jul 14, 2015

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New fishing app for IOS and Android gives anglers mobile solution to record and share catches as well as challenge friends.

Tulsa, Okla.GoFree – the provider of digital content and services and part of the Navico family of marine electronics brands including Lowrance, Simrad and B&G – announced today the development and release for Beta testing of new fishing app – GoFree Hooked™.

GoFree Hooked app for iOS is a mobile tracking solution for anglers, with the capability to record and share every fishing trip – whether from boat or shore. GoFree Hooked automatically saves the time, location and navigation track of each outing with a fast and simple « Catch » functionality to quickly record fish image, size, weight, species and other information. The app merges navigational data with user data for a complete picture of every catch from each trip to easily share with others. All data is stored on the secure GoFree cloud server for easy access anywhere.

An industry-first, the GoFree Hooked app also delivers a powerful « Compete » feature so anglers can create their own personal tournaments among friends. Competition guidelines can be easily set up in a minute, and are customizable by key tactics, such as weight or length and quantity. A record of the competition is saved based on date, location, tournament name and participants – allowing anglers to prove their skills within a defined group or « community. »

« The GoFree Hooked app is the first of its kind – an app that gives anglers the ability to track their personal success and compete with others, » said Leif Ottosson, CEO, Navico. « With just a few simple taps, users can record, photograph and share their catch, and even set-up virtual competitions to challenge their friends anywhere in the world. »

The GoFree team is looking for a select set of keen anglers who are willing to beta test and provide feedback of the prerelease version of GoFree Hooked. Compatible with Apple iPhone 5, 5s, 6 and 6+ devices, users who are interested in the beta test can sign up at www.gofreehooked.com. GoFree Hooked will be available shortly from the Apple app store. For more information on GoFree or the entire line of Navico marine electronics, please contact 800-324-1356 (toll-free) in the USA or 800-661-3983 (toll-free) in Canada or visit www.gofreemarine.com orwww.gofreeshop.com.

For imagery and other editorial requests, please contact:
Andrew Golden
Rushton Gregory Communications
617-413-6521
agolden@rushtongregory.com

About GoFree: The GoFree brand is wholly owned by Navico, Inc., a privately held, international marine electronics company. The GoFree brand encompasses map, apps, telematics and services that are available directly on the MFD and online. Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting and B&G. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com